From delivery optimization to design and strategy, email marketing is a great way to stand out in your customers’ inboxes. We can help you implement efficient campaigns that deliver meaningful messages to your customers based on their engagement, online behavior, purchases, and email activity.
Sending newsletters gives you the opportunity to update your subscribers about the latest announcements within and beyond your company. We create targeted messages categorized according to your subscriber groups such as clients, employees, contractors, partners, collaborators, and more. This way, each subscriber receives relevant information.
Smart promotional emails are targeted calls-to-action that are effective at driving revenue and engagement with your brand. We handle the frequency, creativity, and impact of your emails. You will keep your clients informed about the latest promos, limited-time discounts, and special events.
Outreach email is an effective way to boost your business online. We connect you to local businesses, bloggers, online publications, and influencers to improve your relationships and industry connections. From high-quality backlinks to product reviews, guest posts, and more, we create a strategic marketing solution to indirectly reach your target audience.
Cart Abandonment Campaigns
When browsing your online store, many clients add items to their shopping cart but do not finalize their purchase. In this case, a cart abandonment email acts as a nudge that reminds shoppers of items they had intentions to buy. We set up cart abandonment emails that are automatically sent to remind customers of your offers, products, services, or promos.
Email Marketing Automation
The advantage of email automation is that it saves time and effort. Instead of performing the same task over and over for different clients, email automation spares you that trouble while engaging your audience effectively. We can help you automate all your mail-outs.
You can increase your email marketing open rate by creating an engaging subject line since it’s the first thing the recipient will see. You should also write quality content and send your emails at the right time and frequency.
Depending on the type of email you’re sending out, there are several strategies you can use: email personalization, sense of urgency, piquing the recipient’s curiosity, etc.
According to many marketing strategists, the best time to send a promo email is Tuesday through Thursday, between 8 am and 10 am.
Many factors contribute to cart abandonment:
– Customers having to create an account before purchase
– Unexpected and/or high shipping costs
– Long and unclear checkout process
– Better deals on competitor sites